I have chosen to do this research task primarily because I am creating my final piece to their song 'Finders Keepers' and also because they are a personal favourite band of mine. Throughout the remainder of this year I will be investigating You Me At Six's target audience and their views upon gender representation in three of the principal You Me At Six videos. Their first one, 'save it for the bedroom', their most popular (in terms of most bought and also closest to my song in terms of genre), 'stay with me', and their most recent, 'Bite My Tongue'. This will also allow me to see whether the representation of gender has changed and evolved over a period of time.
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